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Start Your Photography Business
Welcome
Welcome to Class (3:00)
DOWNLOAD: Course Workbook
DOWNLOAD: Activity Workbook
Why Do You Want to Start a Photography Business? (4:36)
Join the Official Student Photography Group
What Kind of Photography Business Do You Want to Start? (5:38)
Important Personal Note from Instructor Will (2:25)
Basics of Starting a Photography Business
Intro to Business Basics (0:52)
Choose Your Business Name (5:28)
Choose Your Business Structure (6:12)
Register Your Business Name (1:47)
Get Your Federal and State Tax ID (1:39)
Get Your Business Licenses (1:16)
Get Your Business Bank Accounts (2:16)
Get Your Online Accounts (2:17)
Branding Your Business (2:18)
Set Your Prices (12:56)
Example of a Price List
Photography Gear You Need to Start a Business (3:42)
Case Study - Business Basics (24:42)
Case Study - Equipment (10:05)
Get Your First Paying Clients
Intro to Getting Your First Paying Clients (0:44)
You Need to Prove Yourself with Photo Samples (1:30)
Where to Find Your First Clients (2:36)
What to Charge for Your First Clients (2:44)
Intro to the 'ON SET' Lectures
ON SET - Partnering with Other Creatives (1:57)
ON SET - Staying Competitive (2:38)
Use Your First Shoot Wisely (1:19)
Case Study - Getting Your First Clients (7:55)
Create Your Photography Business Website
Intro to Photography Business Websites (1:05)
Why You Need a Website and Platform Options (4:30)
What Needs to Be On Your Website? (7:40)
Design the Perfect Portfolio (3:17)
Case Study - Websites (12:56)
Expanding Your Online Presence
Intro to Expanding Your Online Presence (0:55)
Using Instagram to Grow Your Business (2:29)
Using Facebook to Grow Your Business (1:21)
Get Listed on Google (3:53)
Get Listed on Yelp (3:20)
Get Listed on Review Sites (4:06)
Using Freelance Websites to Get Work (2:26)
Using Craigslist to Get Work (3:01)
Case Study - Expanding Your Online Presence (13:16)
The Photography Business Workflow
Intro to the Business Workflow Section (0:54)
Step 1 - Meeting Your Client (3:32)
Step 2 - Booking Your Client (5:53)
Example of a Contract
Example of an Invoice
Step 3 - The Shoot (2:28)
Step 4 - Editing Your Photos (6:34)
Step 5 - Delivering Your Photos (1:05)
ON SET - The Shoot (2:50)
Example of Will's Email Directions
ON SET - Backdrop Placement (1:13)
ON SET - Paper Backdrop Rolls (2:01)
ON SET - Interacting with Clients (4:58)
ON SET - The Back Light (0:46)
Case Study - Business Workflow (15:53)
Scaling Your Business with Better Infrastructure
Intro to Business Infrastructure and Continued Growth (0:46)
Productivity Tools to Make Your More Efficient (6:21)
Get Business Insurance (3:55)
Accounting Tools & Tips (4:20)
Business Tax Tips (3:38)
Scaling Your Prices Up (2:56)
Use Conventions and Meet Ups to Grow Your Business (4:01)
Case Study - Business Growth (11:04)
Selling Your Prints
Intro to the Selling Prints Section (0:56)
Why Should You Sell Prints? (2:18)
Choose a Printer (2:59)
How Much to Sell Prints For (5:33)
Selling Your Prints Online (8:06)
Selling Prints in Person (2:38)
Conclusion to Selling Prints (1:26)
Conclusion
Tips for Personal and Creative Well Being (4:38)
Conclusion (1:57)
Tips for Personal and Creative Well Being
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